Hyderabad, (Telangana) [India] October 14, 2026: PMJ Jewels, South India’s most loved fine jewellery brands, celebrated for its exquisite craftsmanship and timeless elegance, today announced the grand launch of its new store at Chaitanyapuri, Dilsukhnagar, Hyderabad. The store was inaugurated by the elite customers of PMJ Jewels in the presence of Mr. Deepak, Telangana Cluster Head, PMJ Jewels, and Mr. Madhan Kumar, Store Manager – Chaitanyapuri. With this launch, PMJ Jewels further strengthens its retail presence, taking its network to more than 47 stores across four states in India.
The newly designed store brings together traditional artistry and contemporary aesthetics, offering customers an immersive jewellery shopping experience. It showcases an extensive collection of handcrafted jewellery, featuring temple jewellery, antique gold necklaces and vaddanams, bridal jewellery sets, half-saree and occasion-wear jewellery, diamond jewellery, and coloured gemstone creations. Customers can also explore exquisite designs in kundan, polki and jadau styles, alongside an extensive range of lightweight and everyday-wear necklaces, earrings and rings.
Talking about the launch, Mr. Kiran Shinde, CEO, PMJ Jewels said, “With our new Chaitanyapuri store, we take PMJ Jewels to more than 47 stores across four states. For over 60 years, customers have trusted us for timeless craftsmanship, and we are delighted to bring that legacy and a personalised shopping experience closer to the families of Dilsukhnagar. Our newly designed store brings together traditional artistry and contemporary design, and reflects our commitment to quality, transparency and the trust generations of customers have placed in our brand.”
Speaking on the occasion, Mr Deepak, Telangana Cluster Head, PMJ Jewels, said, “We are delighted to announce the grand launch of our Chaitanyapuri store. PMJ Jewels has always been dedicated to creating timeless pieces that celebrate the beauty of every moment. Our newly designed store aims to offer our patrons an elevated and immersive jewellery shopping experience, bringing together exceptional craftsmanship, contemporary designs and the trust that generations of customers have placed in our brand.”
Mr. Madhan Kumar, Store Manager – Chaitanyapuri, said, “As we unveil our latest creations and showcase our exquisite designs at the new store, we invite our valued customers to explore the artistry and craftsmanship that define PMJ Jewels. Each piece tells a unique story, and we are delighted to be part of our customers’ special moments, from weddings and family celebrations to everyday milestones.”
Customers attending the launch expressed their happiness at the arrival of PMJ Jewels in Chaitanyapuri. They highlighted the brand’s legacy of more than six decades, its commitment to preserving traditional craftsmanship and its ability to blend timeless designs with contemporary aesthetics. The new store, they noted, reflects PMJ Jewels’ continued dedication to quality, trust and meaningful customer relationships.
With a legacy spanning over 60 years, PMJ Jewels has established itself as a bespoke luxury fine jewellery brand, known for enduring quality, personalised service and expert guidance for customers seeking distinctive jewellery and meaningful gifts. The brand offers an extensive range of diamond wedding jewellery and meticulously crafted designs intended to become treasured family heirlooms.
Committed to quality and customer confidence, PMJ Jewels also aims to enhance transparency through the installation of Diamond Testing Machines (DTMs) at its stores, enabling customers to make informed choices when purchasing diamond jewellery.
Every piece reflects the skill and dedication of experienced karigars (artisans), combining intricate craftsmanship with distinctive design sensibilities. Each creation carries the PMJ assurance of quality, value and craftsmanship, reinforcing the brand’s commitment to creating jewellery that celebrates tradition while embracing evolving customer preferences.
The new Chaitanyapuri store marks another milestone in PMJ Jewels’ growth, bringing its celebrated collections and personalised shopping experience closer to customers in Dilsukhnagar and surrounding neighbourhoods.
