Bengaluru (Karnataka) [India], June 25, 2026: In a significant step towards strengthening Karnataka’s entrepreneurial ecosystem, the Karnataka State Marketing Communication and Advertising Limited (KSMCA), Government of Karnataka launched SAMPATTI – The Mantra for Abundance, a transformative initiative aimed at empowering startups, MSMEs, and women entrepreneurs on on June 22, 2026. Shri Sameep Shastri, Chairman of the BRICS Chamber of Commerce & Industry (BRICS CCI), graced the occasion as the Honorable Chief Guest.
Addressing the gathering, Shri Sameep Shastri, Chairman, BRICS Chamber of Commerce & Industry (BRICS CCI), highlighted the growing importance of global partnerships, cross-border trade, and international market access in accelerating the growth of Indian startups and MSMEs.
He emphasized that the expanding BRICS ecosystem presents unprecedented opportunities for entrepreneurs to access new markets, strategic collaborations, investment networks, and global value chains. Shri Shastri reaffirmed BRICS CCI’s commitment to supporting entrepreneurs through international business linkages, trade facilitation, and capacity-building initiatives.
The launch witnessed the presence of prominent dignitaries including Hon’ble MLA, Karwar and Chairman, KSMCA Ltd. Shri Satish Krishna Sail; KSMCA Managing Director Shri B. Anand; Chief Advisor Shri M.K.H.H. Jilani; renowned mentor Dr. Jagat Shah; entrepreneur Smitha Prabhu, and Miss India 2026 Sadhvi Sail, among other industry leaders and stakeholders.
The event also marked the announcement of SAMPATTI BHAVAN, an integrated business, innovation, and entrepreneurship hub envisioned to provide mentorship, branding support, institutional collaboration, and market access for emerging enterprises across Karnataka.
BRICS CCI remains dedicated to advancing trade, commerce, investment, innovation, and economic cooperation among BRICS nations and partner economies while creating pathways for Indian enterprises to emerge as global champions.
