• About Us
  • Advertise
  • Contact Us
  • DMCA
  • Follow on Google News
Monday, June 2, 2025
  • Login
National Age
  • Home
  • India
    • National
    • State News
  • World
  • Education
  • Lifestyle
    • Health & Fitness
    • Fashion
    • Travel
    • Food
  • Business
  • Tech
    • App News
    • Gadgets
  • Entertainment
  • Auto
  • Sports
  • Others
    • Agriculture
    • Science
    • Astrology
    • Finance/Money
    • Press Release
No Result
View All Result
  • Home
  • India
    • National
    • State News
  • World
  • Education
  • Lifestyle
    • Health & Fitness
    • Fashion
    • Travel
    • Food
  • Business
  • Tech
    • App News
    • Gadgets
  • Entertainment
  • Auto
  • Sports
  • Others
    • Agriculture
    • Science
    • Astrology
    • Finance/Money
    • Press Release
No Result
View All Result
National Age
No Result
View All Result
Home Business

Adtech platform Infomo signs a multiyear partnership with Vodafone Idea for the launch of Vi ads, through its subsidiary TorcAI

National Age by National Age
June 17, 2022
in Business
0
Adtech platform Infomo signs a multiyear partnership with Vodafone Idea for the launch of Vi ads through its subsidiary TorcAI
Share on FacebookShare on Twitter

Infomo Global Limited (Infomo) is emerging as a major player, and key disruptor, in the rapidly expanding digital marketing, advertising and data monetization marketplace following the announcement of a partnership with one of the world’s largest telecommunications providers.

Vodafone Idea Limited (Vi) provides access to more than 243 million subscribers in India- and has signed a multi-year partnership with Infomo’s subsidiary TorcAI to launch a new Artificial Intelligence (AI) and Machine Learning (ML) enabled AdTech and data distribution platform known as Vi Ads.

Vi Ads provides marketers with a programmatic media-buying platform that targets consumers and delivers unprecedented levels of insight, transparency and real-time analytics. Vi Ads clearly illustrates campaign performance and provides unparalleled value for money for marketers, advertisers and publishers.

Read ThisAlso

Say Hello to the Smartest Way to Sound — Ooka Audio Launches TWINS 707 Bluetooth Ceiling Speakers

Say Hello to the Smartest Way to Sound — Ooka Audio Launches TWINS 707 Bluetooth Ceiling Speakers

May 28, 2025
Smart Geek Visas Turns Immigration Dreams into Global Success Stories

Smart Geek Visas Turns Immigration Dreams into Global Success Stories

May 27, 2025

Commenting on the launch of Vi Ads, Avneesh Khosla, Chief Marketing Officer at Vodafone Idea said, “This critical partnership will ensure our programmatic platform – Vi Ads address two of the biggest challenges faced by marketers today – authentic insights and enhanced reach.

“Firstly, it offers marketers the benefits of unique audience segments, interest groups and targeting parameters derived using Vi’s deep insights of our consumers, built on ‘opt-in data’.

“Secondly, it allows advertisers to reach their chosen audiences across a range of Vi’s own digital media as well as external third-party programmatic media and traditional channels, like SMS and IVR calls. This is a simple, easy to use and highly efficient solution for marketers to effectively reach the right people at the right time with the most relevant message”, added Avneesh Khosla.

The Vi Ads platform has been built in partnership with TorcAI (a member of the Infomo Global group), a provider of audience infrastructure and programmatic solutions. TorcAI leverages data science, AI and ML to stitch together legacy marketing and advertising platforms with cutting edge technology.

Ananda Rao, Group CEO of Infomo said, “The signing of this critical partnership with Vodafone Idea in India, one of the largest markets in the world, cannot be understated and reinforces the leadership position Infomo is taking as a global player in the digital advertising and programmatic market.

“Furthermore, Infomo is on target to sign up several key partnerships across multiple markets in the coming weeks. We also expect to join forces with more than 30 substantials media companies over the coming months. In total, those agreements translate into 500 million mobile device connections and more than 4 billion page views, per month.

“We’ve also challenged ourselves to double those numbers through 2023 and are on track to reach an astonishing advertising audience of more than 1 billion people worldwide.”

Infomo was founded in 2018 by ex-Infosys Australia Head, Ananda Rao and corporate and investment veteran and M&A strategist, Peter Jermyn.

The Company has grown rapidly over the past 18 months with offices across Australia, Singapore, India, Indonesia, and Vietnam with aggressive plans for expansion into the US, Brazil, Malaysia, Thailand and the Philippines.

Tags: AdTechAdtech platform InfomoadvertisingAvneesh Khosladata distribution platformdata monetization marketplacedigital marketingInfomo Global LimitedTorcAIVi AdsVodafone Idea
Share8Tweet5Share1SendShareSend
Previous Post

Dr. Prachiti Punde will be representing India in June 2022 for Mrs. Universe

Next Post

Hafele modernizes home security solutions, introduces digital locks

National Age

National Age

Related Posts

Say Hello to the Smartest Way to Sound — Ooka Audio Launches TWINS 707 Bluetooth Ceiling Speakers
Business

Say Hello to the Smartest Way to Sound — Ooka Audio Launches TWINS 707 Bluetooth Ceiling Speakers

May 28, 2025
Smart Geek Visas Turns Immigration Dreams into Global Success Stories
Business

Smart Geek Visas Turns Immigration Dreams into Global Success Stories

May 27, 2025
More Than Toys: How Reddy Soft is Becoming India’s Favorite Gifting Brand
Business

More Than Toys: How Reddy Soft is Becoming India’s Favorite Gifting Brand

May 23, 2025
In India’s Smaller Cities, a Measured Investment Shift is Underway
Business

In India’s Smaller Cities, a Measured Investment Shift is Underway

May 22, 2025
Quick Scaleup Technologies: How a Patna-Based Startup is Powering Global Digital Growth
Business

Quick Scaleup Technologies: How a Patna-Based Startup is Powering Global Digital Growth

May 20, 2025
ClinicSpots Digital Services: Empowering Healthcare Brands with Proven Digital Growth
Business

ClinicSpots Digital Services: Empowering Healthcare Brands with Proven Digital Growth

May 20, 2025
Next Post
Hafele modernizes home security solutions introduces digital locks

Hafele modernizes home security solutions, introduces digital locks

Santosh Shukla becomes New CEO of British Organization –World Book of Records

Santosh Shukla becomes New CEO of British Organization –World Book of Records

Trucknetic ties up with ICICI Bank 'Trade Emerge' and Adani Solar

Trucknetic ties up with ICICI Bank 'Trade Emerge' and Adani Solar

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

  • Trending
  • Comments
  • Latest
Pro Cricket Championship Trophy (PCCT) announced the schedule of their selection trials and matches today

Pro Cricket Championship Trophy (PCCT) announced the schedule of their selection trials and matches today

May 26, 2022
Now our E-store India has become an international company

Now our E-store India has become an international company

November 1, 2022
Rotary announces: 20th Global Poster Painting Competition

Rotary announces: 20th Global Poster Painting Competition

June 8, 2022
On 27th & 28th December at Surat Marriott, Athwalines India’s premier fashion showcase Hi Life Exhibition is back

On 27th & 28th December at Surat Marriott, Athwalines India’s premier fashion showcase Hi Life Exhibition is back

December 26, 2023

Changa Video sharing app crosses 2 million on play store

0

World’s first DeepUV Air Sanitizer, launched by Indian startup Dokat Inc.

0

Japan’s tech start-ups bitgrit and Atrae rolls out professional ‘matching’ app in India offering jobs in India

0

Surat’s company invents – low-cost,high-end ventilator in support of the Aatmanirbhar Bharat Abhiyan

0
Nagarajan Pradeep – Winner of the 21st Century Emily Dickinson Award

Nagarajan Pradeep – Winner of the 21st Century Emily Dickinson Award

June 2, 2025
TCL Q6 Series: The Real Deal for Tech-Savvy TV Buyers This Year? (Yeah, We’re Looking Closely!)

TCL Q6 Series: The Real Deal for Tech-Savvy TV Buyers This Year? (Yeah, We’re Looking Closely!)

May 30, 2025
Hemant Suresh Avhad – Winner of the 21st Century Emily Dickinson Award

Hemant Suresh Avhad – Winner of the 21st Century Emily Dickinson Award

May 30, 2025
Chander Parkash Malhotra – Winner of the 21st Century Emily Dickinson Award

Chander Parkash Malhotra – Winner of the 21st Century Emily Dickinson Award

May 29, 2025

Recent News

Nagarajan Pradeep – Winner of the 21st Century Emily Dickinson Award

Nagarajan Pradeep – Winner of the 21st Century Emily Dickinson Award

June 2, 2025
TCL Q6 Series: The Real Deal for Tech-Savvy TV Buyers This Year? (Yeah, We’re Looking Closely!)

TCL Q6 Series: The Real Deal for Tech-Savvy TV Buyers This Year? (Yeah, We’re Looking Closely!)

May 30, 2025
Hemant Suresh Avhad – Winner of the 21st Century Emily Dickinson Award

Hemant Suresh Avhad – Winner of the 21st Century Emily Dickinson Award

May 30, 2025
Chander Parkash Malhotra – Winner of the 21st Century Emily Dickinson Award

Chander Parkash Malhotra – Winner of the 21st Century Emily Dickinson Award

May 29, 2025

www.nationalage.com, digital news and story platform bring you the news, articles, stories, and opinions on the latest happenings worldwide covering various sectors like nation, politics, and governance, social sector, review, foreign affairs, defence and security, latest review, lifestyle, entertainment, sports, technology, auto sectors, education, business and start-ups updates, Agriculture, Science, finance, money, food, and culture, etc.

If you have any query regarding Site, Advertisement, and any other issue, please feel free to contact at [email protected]

Follow Us

Browse by Category

  • Agriculture
  • App News
  • Astrology
  • Auto
  • Business
  • Education
  • Entertainment
  • Fashion
  • Finance/Money
  • Food
  • Gadgets
  • Health & Fitness
  • Lifestyle
  • National
  • Photography
  • Politics
  • Press Release
  • Religion
  • Science
  • Social Work
  • Sports
  • State News
  • Tech
  • Travel
  • Uncategorized
  • World
Nagarajan Pradeep – Winner of the 21st Century Emily Dickinson Award

Nagarajan Pradeep – Winner of the 21st Century Emily Dickinson Award

June 2, 2025
TCL Q6 Series: The Real Deal for Tech-Savvy TV Buyers This Year? (Yeah, We’re Looking Closely!)

TCL Q6 Series: The Real Deal for Tech-Savvy TV Buyers This Year? (Yeah, We’re Looking Closely!)

May 30, 2025
Hemant Suresh Avhad – Winner of the 21st Century Emily Dickinson Award

Hemant Suresh Avhad – Winner of the 21st Century Emily Dickinson Award

May 30, 2025
  • About Us
  • Advertise
  • Contact Us
  • DMCA
  • Follow on Google News

Copyright © 2021 National Age

No Result
View All Result
  • About Us
  • Advertise
  • Contact Us
  • DMCA
  • Home
  • Privacy Policy

Copyright © 2021 National Age

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In